dc.relation.references | 1. Baddeley A. (1990) "Human Memory; Theory and practice". Nedham Heigts Allyn and Bacon .
2. Borges , J. (1982) "Funes el memorioso". En Narra ciones. Ed. Salvat. Navarra.
3. Braidot N. (2012) "Neurociencias Aplicadas a Organi zaciones y Negocios" Centro de Investigaciones en Neurociencias Aplicadas y Prospectiva.
4. Braidot N. (1980) "Neuromarketi ng; Como Uti lizar el Cerebro en la Conducción Exito sa de las Organizaciones ". Granica. 2008. Caraca T, Martindale S, Whittam T. "An em pirical demonstration of risksensitive foraging preferences". Ani mal Behavior Vol 28, n3. pp 820-830
5. Damasio A. (2010) "El Error de Descartes". Paidós . Buenos Aires
6. Darwin , C. (1998) "La expresión de las emociones en los animales y en el hombre". Ed Al ianza. Madrid.
7. Ekman , P. (1994) "Strong evidence for un iversals in facial expresions; A reply to Russell 's mistak en critique". Psychological Bulletin , n 115; pp . 268-287.
8. Fehr E., Rangel A. (2011) "Neuroeconomic founda tions of economic choice - Recent advanees". Jou rnal of Economic Perspecti ves, 25(4):3-30
9. Gardner H. ( 1999) "Estructu ras de la mente; La teoría
de las inteligencia s múlti ples". Fondo de Cul tu ra Económica.
10. Good man, N. ( 1972) "Seven strictures on similarity ". In Problems and Projects. Bobbs - Merri ll Press.
11. Karmiloff-Smith , A. (1994) "Más allá de la mod ulari dad". Ed Alianza. Madrid .
12. Kahneman D, Tversky A. (1979) "Prospect Theory ; an Analysis of decision under risk". Econometri ca, Vol 47, n2, pp. 263-292
13. Kahneman , D, Knetsch J , and Thaler R , (1990) "Exper imental Tests of the Endowment Effect and the Coase Theorem ,"Journal of Polttual Economy, December 98, 1325-1348 .
14. Kahneman D; Knetsch J; Thaler R. (1991 ) "Anoma lies: The Endowment Effect, Loss Aversion , and Status Quo Bias" The Journal of Economic Perspectives , Vol. 5 , No. 1, pp. 193-206.
15. Loftus, E. (1997) "Creating false memories". Scientific American; pp. 71-75.
16. Mulai nathan , S., & Shafir, E. (2009). Savings Policy & Decision-Making in Low-Income Households . In Michael Barr and Rebecca Blank (Eds.), ln sufficient Funds: Savings , Assets, Credit and Banki ng Among Low-Income Households . Russell Sage Fou ndation Press (pp. 121-145).
17. Ryan , C. Jethá C. (2010) "Sex at Dawn : The Prehis toric Origins of Modern Sexuality". NYT Best Sellers, .
18. Spearman C. (1927) "The abilities of man". Macmillan Company. New York .
19. Spears D. (2010) "Economic Decision-maki ng in Pov erty Depletes Behavioral Control" Princeton Woking Paper n 213.
20. Spelke, E. (1995) "lnitial Knowledge ; six suggestions". Cognition , n 50; pp. 433-447.
21. Tulving E; Donald son W; (1972) "Organization of Memory". New York Academic Press.
22. Wilson D, and Wilson E. (2007) "Rethinking the Theo retical Fou ndation of Sociobiology," Quarterly Review of Biology 82: 327-348. 2. | spa |